Understanding Human Nature: Examples from Philosophy and the Arts :: Philosophy

3 Steps to Acing Your Upcoming Group Interview You’ve been approached in for a board meet. Perhaps you’re threatened. Perhaps frightened. Possibly you’re not even sure you comprehend what that really involves. Whatever your degree of fear, here are three simple strides to traversing your board meet tranquilly and in one piece. Stage 1: BEFOREYou reserve the privilege to ask who will be on your board. Do this. At that point inquire about each board part as well as could be expected. You’ll have the option to make sense of a considerable amount and get ready better for what each may be generally quick to ask you. What does this specific gathering of individuals educate you regarding what the organization is attempting to assess?You can likewise ask to what extent (generally) the meeting should last. This will give you a nice sentiment for what amount to and fro conversation will be conceivable, how much space you’ll be given to pose inquiries, to what extent your answers can be, etc.Step 2: DURING Treat every individual on the board like an individual not simply one more anonymous face. This isn't an indifferent divider asking you inquiries. Every questioner on your board is another chance to make a human association and persuade that a lot more individuals in the organization what an extraordinary fit you would be.Be sure to observe everybody’s name as they are presented. Record every one if that causes you recall. When responding to questions, talk straightforwardly to the person who asked, yet then attempt to widen your answer out to cause the remainder of the board to feel remembered for the discussion.Step 3: AFTERYou’ve took in their names and put forth an attempt to interface with each board part presently thank every single one of them earnestly withâ solid eye to eye connection and a quality handshake. From that point forward, it’s the typical post-meet follow-up methodology. Be that as it may, recall that you have to keep in touch with one card to say thanks for each board part. It appears to be a torment, however it’s these little contacts that will help set you apart.The board talk with: 6 hints for previously, during, and after

Genicon: a Surgical Strike Into Emerging Markets. Essay

Genicon is an organization with 10 years of experience household and some genuine global achievement , Genicon was effective in USA, however it immediately understood that it would be hard for them to have maintainable development, in light of the fact that the medicinal services buys clinical gear through GPOs. Also, as a little organization it was so difficult to get an agreement from GPOs on the grounds that their budgetary structure urges them to buy gear from goliaths companies.So Genicon chose to go universal and catch expanding request there. It became littlest organization to offer item to European markets with the help of BSI.Genicon was at that point in more than 30 universal markets and was glancing specifically at the quickly developing markets †Brazil, Russia, India and China †as potential new open doors for growth.So the inquiry confronting Genicon where it ought to go straightaway? I. Case key players/Contributors: a.Gary Haberland,president and organizer of GENICON. b.small advancement group of Genicon. c.MEDICA in Germany huge tradeshows for clinical gadgets. d.employee of British Standards Institution(BSI) e.Genicon investor. II. Issue Identification a.Domestic business i.Lack of an ideal direct in the US. ii.High dealing intensity of purchasers through gathering buys (GPO) . iii. High administrative expenses. b.International business. i.Sales of clinical gadgets related with the quantity of tenders which have unexpected administrative in comparison to US and its only for present moment. ii.Due to GENCION’s restricted assets it was difficult to choose which nation to put resources into, rely upon: 1-Regulation/Compliance. 2-Bargaining intensity of purchasers. III. Proposals a.Uncertainty Avoidance I. Haberland and his organization seem, by all accounts, to be solid Uncertainty Avoidance very structure and having preservationist investments.Hesitance toward new items in clinical gadgets. ii.Should go with powerless UAI and make some hazardous investments.and to be progressively adaptable and versatile to any disarray. b.Short and Long term direction i.Almost all the agreement that Haberland had with the global nation are being customary and current present moment . ii.Try to discover universal nation Long term direction and penance present for futere. IV. Suggestion a.Should go with Brazil because of worldwide acknowledged! Quick procedure, zero duty. Simple Regulation/Compliance.

What Topics For Five Paragraph Essay Should Be Used?

What Topics For Five Paragraph Essay Should Be Used?If you are new to writing essays, you may be wondering what topics for the five paragraph essays should be used. This article will help you out and point you in the right direction in terms of writing topics.There are many different topics for essay, each one in a certain topic for essay has a specific audience. For example the essay that you are going to write for college could have two different audiences. The first audience is going to be parents and the second audience is going to be students. Here are some of the things you need to know when it comes to choosing the topics for essay.To write your essay in the most effective way, you need to consider the different types of people who are going to read your essay. The more you know about the audience, the easier it will be for you to write the essay with the best quality possible.For students, there are many different topics that can be used in an essay. They might use a subject that will relate to their studies such as romance, math, physics, or social studies. Also the topic that they are writing could relate to what they are doing after college, if they are planning to go to school or even what they are doing before college.You need to have many different topics that will go well with your students. This will help you focus on your students first and the topic that is going to bring them closer to you.For parents, the topics that you will use for them are going to vary from each other. For example if you are writing for a mother, you might use a science or history related topic, while if you are writing for a father, you would choose an English topic. So you need to consider the specific audience that is going to read your essay. Finally, when it comes to writing the essay, you need to consider the topic that you are going to use as a starting point. If you are going to use the topics for essay for mom, the first thing that you are going to need to do is to decide which topic is going to best benefit her. Once you have decided, you are going to need to have lots of resources to help you finish the essay.

The, New Zealand On The South Island - 854 Words

The 2010 Canterbury Earthquake happened near Christchurch, New Zealand on the South Island on September 4, 2010 at 4:35 a.m. (see figure 1) (Te Ara Encyclopedia of New Zealand, n.d.). The focus of the earthquake was at 5 km or 3.1 miles below the surface (United States Geological Survey, n.d.). It had a 7.1 magnitude on the Richter Scale and it caused widespread damage in the city. Two people were injured and one person died from a heart attack, but it was not known if it was related to the earthquake. There were very few causalities because most people were home at the time of the earthquake. It was caused by movement along a previously unknown fault in the Canterbury Plains. The fault appeared about 50 miles from the boundary between the Australian and Pacific tectonic plates (Te Ara Encyclopedia of New Zealand, n.d.). Thousands of smaller aftershocks occurred several months afterwards (Te Ara Encyclopedia of New Zealand, n.d.). The largest one happened on February 22, 2011 at 12:51 p.m. with a magnitude of 6.3. This aftershock occurred near Christchurch and 185 people were killed. One-hundred and ten people were killed because of the collapse of the Canterbury Television (CTV) building (Rafferty Murray, 2014). There were so many causalities because the earth quake happened around lunchtime, when many people were on the streets (Te Ara Encyclopedia of New Zealand, n.d.). Between September 2010 and December 2011, Christchurch was damaged by six earthquakes: theShow MoreRelatedObstruction Of New Zealand726 Words   |  3 PagesNew Zealand is made up of two islands (North and South Island) which are located roughly a 1,000 miles Southeast of Australia. The country is relatively small with an area of 103,000 square miles (CIA). There are pros and cons to the country’s small size. The advantag e of its size is it will be easier to create brand exposure. In addition, the nation’s small size indicates transportation costs will be significantly lower, compared to other nations. However, the downfall of the country’s size is itRead MoreEssay about The Geography Of New Zealand1161 Words   |  5 Pages The Geography of New Zealand nbsp;nbsp;nbsp;nbsp;nbsp;The well-known country of New Zealand is a small, resourceful nation located 1,000 miles off Australias south east coast. New Zealand has an impressive economy that continues to grow, a physical landscape that attracts people from around the globe, and although small, New Zealand is a respected nation for its advanced civilization and stable government. The geography of this prestigious nation can be described through fiveRead MoreNative Zealand And New Zealand1562 Words   |  7 Pagesinformation that is based on five gastronomic themes, including the people of the Cook Islands and how these people have migrated to New Zealand over the years and still continue too. In fact, the number of Cook Islanders in New Zealand has now reached over 4000 people in counting for the year of 2017. My analysis will include a small background into the history of the Cook Islanders and how they first settled in New Zealand. I will include their rituals and beliefs on how they lived their life growing upRead MoreNew Zealand : A New Way Of Life For The Maori People1211 Words   |  5 PagesNew Zealand is one of the last landmasses settled by humans; the Polynesian Maori were believed to be the first people to settle in New Zealand around A.D 800. These people were left alone for a long period time before the first Europeans began to arrive. In 1642, the first Euro peans discovered the island, they were said to be Dutch descendants. James cook was the first person to provide a detailed map of the entire coastline in 1769. Soon after the mapping of New Zealand, people began to tradeRead MoreNew Australi New Zealand1529 Words   |  7 PagesNew Zealand New Zealand is an independent state in the South Pacific, made up of two main islands and numerous smaller ones. It s indigenous name is Aotearoa. It has a population of around 4 million, NZ has a rich cultural. New Zealand also has one of the most advanced telecommunications networks in the world, one of the largest number of internet users per head of population in the world, and one of the highest number of television channels per person then in the population in the world. As ofRead MoreNew Australia And New Zealand1160 Words   |  5 Pages New Zealand is located in the south-western Pacific Ocean. It is made up of two main islands, called the North and South islands, and several smaller islands. The smaller islands are made up Stewart Island, Waiheke Island, Chatham Island, Great Barrier Island, and several more uninhabited islands. New Zealand’s capital is Wellington. At the start of 2013, the population of New Zealand was estimated to be around 4.5 million people. The indigenous people of New Zealand are called the Maori, andRead MoreThe Mind Can Never Break Off From The Journey Essay1496 Words   |  6 PagesPacific, a land full of majesty, New Zealand. As our planet Earth heats up environmentally and politically, it’s pleasant to think of this friendly country as it is filled with stunning and diverse natural beauty that composes of: jagged mountains, rolling pasture land, pristine trout-filled lakes, scenic beaches, and active volcanoes. I chose this destination to research about because it has always called to me as a traveller. Whenever I see pictures (New Zealand was the setting for the Lord of TheRead MoreBeech Forest Ecosystems1403 Words   |  6 Pagesaffect beech forests will be investigated. Anthropogenic effects will also be looked at, explaining how human activity can affect ecological processes and the composition of plant and animal species within the beech forest ecosystem. DISCUSSION New Zealand beeches belong to the genus Nothofagus or ‘Southern Beeches’, and consist of three species: red, silver and hard beech, and two varieties: black and mountain beech (Wardle, 1984). Nothofagus trees occur as elements of rainforest and usually growRead MoreThe Plate Tectonics Of New Zealand1581 Words   |  7 PagesStudy of the plate tectonics of New Zealand has been undertaken since the early 1800s, however the most notable discovery regarding the plate tectonic setting was made in the 1940s by Harold Wellman, who discovered the Alpine Fault. Since then, our knowledge of the plate tectonic setting of New Zealand has been vastly expanded, leading to our present day understanding of the topic. A large part of our present day knowledge of the plate tectonic setting has been gained through the study of activeRead MoreGeographical Information: The Country of New Zealand1221 Words   |  5 PagesThe Country of New Zealand is about 267,710 square kilometers, including its surrounding islands. The land is mostly mountainous, with about one fifth of the North Island and two thirds of the South Island consisting of mountains. These mountains were created by the colli sion of the Australian and Pacific plates. These colliding plates cause a lot of problems for New Zealand. Not only do they contribute to earthquakes and volcanic eruptions, they’re also moving the country in two different directions

Eating Disorders Essay - 746 Words

An eating disorder is an extreme expression of emotion, distress, or inner problems. An eating disorder can be compared to drug use or self mutilation as a way to relieve pain or stress. Food or the denial of food becomes the drug of choice and is used to numb painful feelings. There are three main types of eating disorders, anorexia nervosa, bulimia nervosa and binge eating disorder, also known as compulsive eating disorder. Anorexia Nervosa is an extremely abnormal fear of gaining weight, a distorted self image, a refusal to eat and severe weight loss. Ninety-five to eighty-five percent of cases of anorexia in the United States are female, five to fifteen percent are male. About one in every one hundred female adolescents has anorexia.†¦show more content†¦There are two types of bulimia, purging and non-purging. Purging is self induced vomiting, the abuse of laxatives or diuretics, excessive exercise or fasting. Bulimia is characterized as a cycle of binging and purging or in some cases non-purging. Physical symptoms of bulimia are eating unusually large amounts of food, frequent trips to the bathroom after meals, extreme or impulsive behavior, tooth and/or mouth problems, stomach pain and intestinal irregularities and irregular or missed menstrual periods. Psychological effects of bulimia are desire for privacy, preoccupation with body weight, a poor body image and depression. Binge eating disorder, or compulsive eating disorder, is episodes of binge eating with lack of self control followed by negative feelings but without compensatory behavior such as purging. Two percent of adults in the United States are affected. About two percent to five percent of Americans experience binge eating disorder in a six month period. About ten to fifteen percent of people who are mildly obese and who try to lose weight on their own or through commercial weight-loss programs have binge eating disorder. About four percent of the population is affected. Binge eating is characterized as an uncontrollable urge to eat and being unable to stop. Physical symptoms of binge eating disorder are eating a large quantity of food and keep eating until you areShow MoreRelatedEating Disorders : Eating Disorder1205 Words   |  5 PagesEating Disorders in Today’s World Eating disorders are alive and well in today’s world and they are a major problem. An eating disorder can look like a few different things, ranging from a severe reduction of food intake to over eating to feelings of negativity towards your body shape or weight (Lehigh University). While some disorders can only be found in specific age groups, races, etc., eating disorders can be found amongst all and it does not necessarily have to be pointed towards food (LehighRead MoreEating Disorders : An Eating Disorder1184 Words   |  5 Pagesas an eating disorder. Weir (2016) goes on to explain the origins behind eating disorders in individuals. This topic is important because, in the United States, many women and men suffer from a clinically significant eating disorder at some point in their life. It is important to know the influences that cause an individual to experience an eating disorder. Genetically, or environmentally, or both genetically and environmentally. Anorexia ner vosa, bulimia nervosa, and binge eating disorder are eatingRead MoreEating Disorders And Eating Disorder1573 Words   |  7 Pagesaffects people called an â€Å"eating disorder.† Why did you choose this topic? I chose this topic because it is a very prevalent issue in our society today, and a close friend of mine is suffering from an eating disorder. What question(s) did you want to answer or what was your hypothesis regarding this topic? As mammals, there is no chance of escaping the need to consume food in everyday life. However, when it comes to food there can be a major concern of eating too much or eating too little. Doing eitherRead MoreEating Disorders And Eating Disorder1104 Words   |  5 PagesEating disorder is a serious problem happens in both men and women. Eating disorder is a sort of disease in which a person is having a strange routine of eating like consuming a huge amount of food each time they eat. This can incorporate not eating enough nourishment or indulging. Eating disorder influence many people around the world. The larger part of peoples who are dealing with this issue are ladies. A person with eating disorder issue may focus nonsensically on their weight and shape. EatingRead MoreEating Disorders And Eating Disorder1410 Words   |  6 Pagesâ€Å"An eating disorder is about anxiety and control and healing from trauma and food and weight are just the tools of destruction† (Floyd, Mim ms, Yelding, 2008). An eating disorder is defined as a severe disturbance in eating behavior. An eating disorder, as defined by our text book for class, is psychological disturbances that lead to certain physiological changes and serious health complications. The three most common and most easily identifiable forms of eating disorders include anorexia nervosaRead MoreEating Disorders : Eating Disorder966 Words   |  4 PagesEating Disorders Many people, both women and men of all ages, suffer from the psychological disorder, eating. Up to thirty million people in the world suffer from some kind of an eating disorder. There a two types of eating disorders, anorexia and bulimia, and have several methods of treatment. What is an eating disorder, and what do they cause? Eating disorders are maladaptive and very serious interruptions in eating. They can come in the form of overeating, or not eating enough, they are oftenRead MoreEating Disorders : Eating Disorder1031 Words   |  5 Pagesâ€Å"The eating disorder is a very jealous and abusive partner. It requires a lot of devotion in the extent that you have to devote yourself to tending to the anorexia. There s not a lot of time left over for adult life,† was stated by Dr. Doug Bunnell, a specialist in eating disorders. Eating disorders effect a variety of people. Age, race, and gender aren’t role playing keys in eating disorders. Not everyone gets an eating disorder, but if they do then, it will more than likely destroy their livesRead MoreEating Disorders And Eating Disorder1496 Words   |  6 PagesAn eating disorder is an illness that causes serious disturbances to your everyday diet, such as eating extremely small amounts of f ood or severely overeating. A person with an eating disorder may have started out just eating smaller or larger amount of food, but as some point, the urge to eat less or more has gotten out of control. Severe distress or concern about body weight or shape may also signal an eating disorder. Common eating disorders include anorexia nervosa, bulimia nervosa, and a binge-eatingRead MoreEating Disorders : An Eating Disorder1906 Words   |  8 Pagesobtain their body goal, thus causing an eating disorder. An eating disorder is a psychological condition that is characterized by abnormal or disturbed eating habits. There are three types of eating disorders; which are Anorexia Nervosa, Bulimia Nervosa, and Binge Eating.These disorders affect all aspects of a person’s life, including their psychological, emotional, and physical health. There are many factors that contribute to individuals developing eating disorders including: genetics, family pressuresRead MoreEating Disorders : Ea ting Disorder1235 Words   |  5 PagesEating Disorders Eating disorders are a very serious psychological condition that affects your mind so that you are more focused on your food and weight than you are on everything else. The most known and most commonly diagnosed eating disorders are anorexia, bulimia, and binge eating disorder; however, these are not the only eating disorders. Eating disorders cause psychical and psychological problems, which at their worst can even become life threating. Statistics show that more women are affected

Gimpel the Fool Essay Example For Students

Gimpel the Fool Essay Thesis: Although Gimpel appeared to be a fool, he was really a wise man. A. Tricks played on him by towns peopleC. Rejection of devil’s influenceâ€Å"Gimpel the Fool† is a story of laughter and sadness. Gimpel was a boy that had a reputation of being a fool since his early age. People were always playing tricks at him. Although Gimpel appeared to be a fool, he was really a wise man. He showed he was a wise man by loving the children that were not his, being a believer in his religion and by not taking advice from the Devil. There are many ways in which Gimpel appeared to be a fool. First the young men of the village spent a great deal of time making fun of poor Gimpel (Kazin 353). It appeared that he was taken in by their stories to an extreme degree. Even as he went about his employment in the bakery, the townspeople continued to tell Gimpel fantastic tales that became more and more fantastic (Siegel 366). An example of people making fun of him was the following:â€Å"Gimpel, there is a fair in heaven; Gimpel, the rabbi gave birth to a calf in the seventh month; Gimpel, a cow flew over the roof and laid brass eggs. Gimpel, while you stand here scraping with your baker’s shovel the Messiah has come. The death heaven arisen. What do your mean? Gimpel said. I heard no one blowing the ram’s horn! The kid said. Are you deaf? And all began to cry, We heard it, we heard! Gimpel, your father and mother have stood up from the grave. They are looking for you† (Singer 79). Because Gimpel beli eved everything that everyone told him he became the foolish boy of the town. The reason why Gimpel believed what people told him was that all of these stories were kind of real to him. Each story of each person would reveal any want and desires that they might have in their â€Å"psyche†. That was why the story was so easily to invent (Giemer 850). The worst trick that the townspeople did to him was the marriage to Elka. Elka was the town’s slut. She already had a child that she said was her brother. Gimpel, being the fool that everyone knew, believed every word that she said (Geimer 850). Then Gimpel marries Elka without knowing all her real story. Even though the people of the town knew the trusth no one told him anything. In addition, on their wedding day a guy brought a crib because Elka was pregnant with another child from another man that was not Gimpel (Kazin 353). When they started living together Elka did not allow Gimpel to use the same bed with her. After f our month, Elka appears with another baby (Geimer 850). She tells Gimpel that the baby was premature. Then Gimpel tells her â€Å"Is he not a little too premature.† However the thing was that Gimpel never slept with her so he must not have how babies were formed (Singer 82). Another thing was that Elka was always with other men instead of Gimpel. At one time Gimpel caught her with another man, but she denied everything. Elka â€Å"swore and cursed† him. But he continued with her even though she was not faithful to him. In many ways Gimpel was a wise man. The love of the children was very important to Gimpel. He always thought that there were his. When Elka became sick she told Gimpel the truth that the kids were not his and she was never faithful to Gimpel (Geimer850-851). This was Gimpel’s reaction:â€Å"What is there to forgive? You have been a good and faithful wife. Woe, Gimpel! She said. It was ugly how I deceived you all these years. I want to go clean to my Maker, and so I have to tell you that the children are not yours.†After he knew that the children were not his, he did not disown them. He continued to treat them the same. When he went to retire he took most of his money out of the bank and divided the money in to equal parts for each one of them (Singer 86-87). .u1e248b468668286d0d9931430b650e4b , .u1e248b468668286d0d9931430b650e4b .postImageUrl , .u1e248b468668286d0d9931430b650e4b .centered-text-area { min-height: 80px; position: relative; } .u1e248b468668286d0d9931430b650e4b , .u1e248b468668286d0d9931430b650e4b:hover , .u1e248b468668286d0d9931430b650e4b:visited , .u1e248b468668286d0d9931430b650e4b:active { border:0!important; } .u1e248b468668286d0d9931430b650e4b .clearfix:after { content: ""; display: table; clear: both; } .u1e248b468668286d0d9931430b650e4b { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1e248b468668286d0d9931430b650e4b:active , .u1e248b468668286d0d9931430b650e4b:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1e248b468668286d0d9931430b650e4b .centered-text-area { width: 100%; position: relative ; } .u1e248b468668286d0d9931430b650e4b .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1e248b468668286d0d9931430b650e4b .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1e248b468668286d0d9931430b650e4b .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1e248b468668286d0d9931430b650e4b:hover .ctaButton { background-color: #34495E!important; } .u1e248b468668286d0d9931430b650e4b .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1e248b468668286d0d9931430b650e4b .u1e248b468668286d0d9931430b650e4b-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1e248b468668286d0d9931430b650e4b:after { content: ""; display: block; clear: both; } READ: The French And Indian War EssayFurthermore Gimpel’s Religion beliefs are very strong. He was Jewish and his beliefs in the religion did not let him be a bad person. Even when he knew the truth of him being mocked by other, Gimpel does not care. The only thing he does is forgive everyone and continue his life (Kazin 353). An example of this occurs when Gimpel find Elka with another man and he goes to the rabbi to tell him what happened:â€Å"I said to the rabbi, What shall I do? You must divorce her at once, said he. And what if she refuses? I asked. He said, You must serve the divorce, that is all you’ll have to do. I said, Well, all right, Rabbi. Let me thi nk about it. There is nothing to think about, said he. You must not remain under the same roof with her.† This shows that he was a religious person, because he went directly to the rabbi did not go to anyone else. Because he was the fool, everyone knew he does not get upset; and he forgave Elka and he dropped the charges that he made of her cheating on him. He said that he saw a shadow and he was wrong about Elka being with another man (Singer 83-85). Gimpel shows his wisdom, too by rejecting the devil’s influence. At the end Gimpel gets a visit from the devil (Geimer 857), and this is what happened:Devil: Gimpel, why do you sleep? Gimpel: What should I be doing? Eating kreplach?Devil: The whole world deceives you, and you ought to deceive the world in your turn. Gimpel: How can I deceive all the world? Devil: You might accumulate a bucket of urine every day and at night pour it into the dough. Let the sages of Frampol eat filth. Gimpel: What about judgment in the world to come? Devil: They have sold you a bill of goods and talked you into believing you carried a cat in your belly. What nonsense!Gimpel: Well then, and is there a God?Then one night Elka appeared in Gimpel’s dream. She told him to do not do that, because the only person he was deceiving was himself. After all he did not take any advice from the devil (Singer 87). The story â€Å"Gimpel the Fool† was a wonderful and humorous story. This story presents a humorous psychological study as well as an analysis of the nature of reality. This kind of story can only be done by a â€Å"Jewish writer† (Kazin 353). For Singer people do not have to be â€Å"insane† to make this kind of story. From the beginning, Gimpel was not sure why people treated him like a fool. His apparent foolishness consists in his taking the line of least resistance to avoid the â€Å"world† around him. The people around him mostly created the world that Gimpel lives (Buchen 363). Gimpel the intelligent â€Å"or sainted fool† was an invention of â€Å"Yiddish fiction.† The way that Singer showed this character was in a different way that concludes that Gimpel was a creation of â€Å"irony† in way (Siegel 365).In conclusion Gimpel was a saint, he looked and acted like a fool because of his innocence. He showed that his foolishness w as intelligence and because of his good heart he never let anyone suffer not even himself. The rejection of the devil showed his beliefs in God and the possession of a good and understanding heart. Forgiving everyone of what they did to him was a wise thing to do. Here on earth it does not matter much if you are a fool like Gimpel who forgives and forgets; it only means that people can pick on you and make fun of you. However, in God’s view it is the most important and amazing thing to do. Gimpel himself showed everyone that being a fool has some benefits. Bibliography:Buchen, Irving H. Isaac Bashevins Singer and the Eternal Past. New York: NY University Press, 1968. 1-239. Rpt. in Short Story Criticism. Ed. Sheila Firzgerald. Vol. 3. Detroit: Gale Research Inc., 1984. 363. .ud67a4864fc6059e1eb676884a3fbc970 , .ud67a4864fc6059e1eb676884a3fbc970 .postImageUrl , .ud67a4864fc6059e1eb676884a3fbc970 .centered-text-area { min-height: 80px; position: relative; } .ud67a4864fc6059e1eb676884a3fbc970 , .ud67a4864fc6059e1eb676884a3fbc970:hover , .ud67a4864fc6059e1eb676884a3fbc970:visited , .ud67a4864fc6059e1eb676884a3fbc970:active { border:0!important; } .ud67a4864fc6059e1eb676884a3fbc970 .clearfix:after { content: ""; display: table; clear: both; } .ud67a4864fc6059e1eb676884a3fbc970 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ud67a4864fc6059e1eb676884a3fbc970:active , .ud67a4864fc6059e1eb676884a3fbc970:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ud67a4864fc6059e1eb676884a3fbc970 .centered-text-area { width: 100%; position: relative ; } .ud67a4864fc6059e1eb676884a3fbc970 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ud67a4864fc6059e1eb676884a3fbc970 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ud67a4864fc6059e1eb676884a3fbc970 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ud67a4864fc6059e1eb676884a3fbc970:hover .ctaButton { background-color: #34495E!important; } .ud67a4864fc6059e1eb676884a3fbc970 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ud67a4864fc6059e1eb676884a3fbc970 .ud67a4864fc6059e1eb676884a3fbc970-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ud67a4864fc6059e1eb676884a3fbc970:after { content: ""; display: block; clear: both; } READ: Family Values: Importance EssayGeimer, Roger. â€Å"Gimpel the Fool.† Masterplots II Short Story Series. Ed. Frank Magill. Vol. 2. Englewood Cliffs: Salem Press, 1986. 850-852. Howe, Irving. Selected Short Stories of Isaac Bashevis Singer: The Modern Library, 1966. 5-24. Rpt. in Short Story Criticism. Ed. Sheila Firzgerald. Vol. 3. Detroit: Gale Research Inc., 1984. 357-363. Kazin, Alfred. â€Å"The Saint as Schlemiel.† Contemporaries. Little, Brown and Company, 1962. 283-288. Rpt. In Short Story Criticism. Ed. Sheila Fitzgerald. Vol. 3. Detroit: Gale Resarch Inc., 1984. 352-354. Siegel, Paul N. â€Å"Gimpel and the Archetype of the Wise Fool.† The Achievement of Isaac Bashevis Singer. Southern Illinois University Press, 1969. 159-174. Rpt. in Short Story Criticism. Ed. Sheila Firzgerald. Vol. 3. Detroit: Gale Research Inc., 1984. 365-368. Singer, Isaac. â€Å"Gimpel the Fool.† Literature. Ed. 7. X.J. Kennedy, Dana Gioia. Longman: Addison Wesley Longman, Inc., 1998. 78-88.

The Flowers by Alice Walker Essay Example

The Flowers by Alice Walker Paper Growing up happens. It is almost inevitable to go through life and still look at the world through childish eyes. Our planet is composed of microscopic cells and atoms that are always in movement and in constant change. We, as humans, are also susceptible to this flow of energy. So we must mature and leave our ignorance behind. In Alice Walkers The Flowers, the author uses Myop, a ten year old African American girl, to illustrate this shift from childhood into adulthood. Myop begins her journey into maturity by something as simple as exploring the woods behind her house. She was a worry-free little girl, who was just enjoying a beautiful day of summer by picking up some flowers. This day becomes different from all the other times Myop and her mother had gathered nuts when she decides to make her own path (Walker, 4). To the reader, this is a clear sign that she is by her herself and is starting to make her own decisions, which is the first step to growing up. Standing up for oneself and following our own ideals are not necessarily rebellious actions, however. We will write a custom essay sample on The Flowers by Alice Walker specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Flowers by Alice Walker specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Flowers by Alice Walker specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Myop does not try to prove a statement or disobey rules, but she does what seems right to her, which is creating a new path. Even though Myop had often been as far away from home before (Walker, 5), she had never been to this particular place. Naturally, her adventure into this new land stands for Myops first contact with adulthood and her transition from innocence into truth. She dislikes it and even attempts to return to the peacefulness of the morning (Walker, 6), but its a bit too late. Myop is not able to go back to the lost beautiful day, but is instead stopped by something unexpected. Changes and opportunities to develop our understanding levels do not present themselves with some sort of announcement. Consequently, Myops life changes when her heel becomes stuck in a broken ridge (Walker, 6). The action of Myop reaching down and liberating her foot can be representative of her dealing with the circumstance (in this case adulthood) and facing the consequences. The author also uses strong imagery to demonstrate why what looks as something as simple as stepping on something eventually changes Myops outlook on life. The most important piece of information is given when Myop realizes that the dead body she had stepped on, this African American male, had not died of natural causes, but had been hung from a tree instead. She discovers the noose and the other piece of rope hanging from the oak because she is first attracted to whats familiar and beautiful: the pink rose. As she tries to pick it up to add it to her collection, her eyes are opened and her innocence flees in an instant. She understands what had truly happened and the severity of the occasion. It no longer feels right to her to go around skipping and picking up flowers. She [lays] down her flowers (Walker, 8), symbolizing the loss of purity and fairy-tale reality. She lays down everything she knew and she finally acknowledges truth. Life is mysterious and the most decisive events happen very unexpectedly. It does not wait for perfect timing and it does not discriminate because of age or gender. We are constantly thrown into unknown directions and forced to react. The day that Myop took that walk through the forest her mind was opened to a new reality that had been foreign to her. She was obligated to lose her sweet ignorance, and the things that seemed fulfilling before lost their beauty.

Why everyone should visit Jamaica essays

Why everyone should visit Jamaica essays Close your eyes and picture a beautiful sunset meeting far away on the shimmering clear blue water in front of you. You feel a cool breeze and a hot sun against your skin and the feeling of the warm sand beneath your feet. You walk forward and feel the refreshing water wet your legs and you are tickled as a school of tropical fish passes you by. You spot the palm trees and wild plants off the shore. Are you in an unreal paradise? It is Jamaica. Jamaica is blessed with superb geographical location and resources that makes it a great vacation spot. It is an island country south of Cuba and north of South America. Therefore, you must fly or sail there. Its short distance from the United States makes it a short distance from here and that is great for fliers. It is probably a four-hour flight. Jamaica is only about seventeen degrees above the equator so it is very warm all year round. (Grab your sunglasses and tanning oil!) Everyone sees the commercials for the white-sanded beaches and t he clear blue water but Jamaica's terrain is mountainous except for those several tracts of lowlands that you see on TV. In fact, Blue Mountain's, that is the highest mountain in Jamaica, is 7402 ft. So, if you plan on going to Jamaica you had better think of bringing your hiking boots. The island is also equipped with excellent natural harbors, including those at Kingston, Saint Ann's Bay, Montego Bay, and Port Maria. There is no volcanic activity in Jamaica but it is subject to severe earthquakes. Plants and Animals Jamaica is filled with luxurious and diverse vegetation. There are varieties of food such as the mango, breadfruit, banana, and plantain. Jamaica is not only blessed with great plenty of natural wonders but it's people and their culture are probably it's greatest resource, and that is what draws the people to the island. Jamaica's great dependency on Great Britain form the past 300 years shows in the language they speak and in their customs, w...

An Influenza test

An Influenza test RESULTS: An Influenza test is ordered when a provider suspects the patient has Influenza or if someone else in the family/household has been diagnosed with Influenza or is suspected of having it (Feemster, 2016, pg. 504). If the test result is negative, it would still be sent to the lab for PCR confirmation (Blosser, 2016, pg. 507). The Rapid Influenza test requires a respiratory sample collected on a swab from the nasopharynx or a nasal aspirate (McMullen et al., 2016). HPI The patient presented with a cough, nasal congestion, sore throat, fever, vomiting, and diarrhea with an onset of 3 days. The physical exam findings of Influenza may include cough, nasal congestion, vomiting, diarrhea, macular or maculopapular rash, or fever (Feemster, 2016, pg. 504). COMPONENTS OF THE RAPID FLU TEST The test detects viral nucleoprotein antigens in respiratory specimens, giving a qualitative result within 15 minutes (McMullen et al., 2016). One downfall of the rapid influenza antigen test is that it has a high number of false-negative results (Cunha Connolly, 2014). Another issue is the sensitivity to detect Influenza A and B; sensitivity for B is lower than A (Centers for Disease Control and Prevention, 2017).Also, when Influenza activity is low, false positive results can happen as well (McMullen et al., 2016).These tests usually identify as low as 5% and as high as 50% of influenza cases (McMullen et al., 2016). According to the CDC, if an individual is suspected of having Influenza, even if you tested negative, you should not withdraw treatment (Centers for Disease Control and Prevention, 2017). If an individual tests negative, a viral culture PCR may be sent to confirm. These tests can detect either only Influenza A viruses, or both A B, and either distinguish or not disti nguish between the two (Centers for Disease Control and Prevention, 2017). There are no rapid influenza diagnostic tests that determine any information about influenza A virus subtypes (Cuhna Connolly, 2014). ABNORMALS IDENTIFIED Rapid Flu positive Influenza B positive and Influenza A negative INTERPRETATION The positive lab result test confirms that the patient has a diagnosis of Influenza B and not Influenza A. A positive result means that the test detected the influenza viral antigen, but it does not mean the person has the Influenza virus or they are contagious (Cuhna Connelly, 2014). A negative result means that the test did not detect any influenza viral antigen (Cuhna Connelly, 2014). Positive results are typically higher when Influenza activity is high and lower when Influenza activity is low (McMullen et al., 2016). You are more likely to have a true positive result if the individual it was collected on had an onset within 4 days (Centers for Disease Control and Prevention, 2017). PREVENTION/TREATMENT Influenza is highly contagious; it is easily spread through contact. Hand hygiene is key to prevent spreading. Prevention includes receiving the Influenza vaccination annually for 6 months of age and older (Kelly Sandora, 2016, pg 319). It is important children receive the vaccine as soon as it is available before the yearly influenza season starts; they are a major vector for influenza transmission because they tend to contract the virus far more than adults (Blosser, 2016, pg. 490). When a positive result is confirmed, the recommendation/interventions for these positive results include medication treatment and supportive care. Medication treatment may include antiviral treatment, such as neuraminidase inhibitors; they can help shorten the time period and reduce the symptoms (Feemster, 2016, pg. 505). The reason why you would use antiviral medications over antibiotics are because antibiotics are not effective against viral infections like Influenza; antibiotics are generally prescr ibed for bacterial infections. Neuraminidase inhibitors are the recommended antiviral medication for treatment and chemoprophylaxis for Influenza A and Influenza B (Feemster, 2016, pg. 505). However, the effect on antivirals change yearly depending on the virus and strains for the winter season (Blosser, 2016, pg. 508). Medications that are approved for treatment are Tamiflu (Oseltamivir), Relenza (Zanamivir), and Rapivab (Peramivir). Amantadine and Rimantadine are only recommended for influenza A and not Influenza B treatment because it is not effective on Influenza B (Blosser, 2016, pg. 508). The dosages of these medications are determined by the age and weight of the patient. When a patient is diagnosed with Influenza, it is important to provide supportive measures as well. These may include keeping the child well hydrated with plenty of fluids, bed rest, antipyretics for a fever, or decongestants if they are congested (Blosser, 2016, pg. 508). Using a humidifier in the room that the child sleeps in is beneficial as well. Parents should be educated on what signs or symptoms to contact the office or seek further medical attention, such as difficulty breathing, dehydration, or muscle weakness.

The Themes of the Body and Physical Experience Characterise Classic Essay

The Themes of the Body and Physical Experience Characterise Classic Urban Theory - Essay Example As the report declares as the techniques became more and more refined, the labor force was divided on the basis of the knowledge and skill individuals were able to acquire. The faster they adapted to the changing conditions, the better the pay they received. â€Å"The nineteenth century demanded the functional specialization of man and his work; this specialization makes one individual incomparable to another †¦, however, this specialization makes each man the more directly dependent upon the supplementary activities of all others†. This paper discusses that the influx of the factory enabled corporate heads to enact surveillance strategies, if for no other reason than to negotiate pay with workers or to keep track of wages earned. This surveillance further served to dictate the impersonal ordering of the clock into working hours and off-time hours, creating a means by which individuals could only identify themselves with part of a crowd rather than a subjective being. This led to feelings of alienation as the individual perceived themselves as different from, yet the same as, their co-workers on the factory floor, yet had no room in which to explore or express this difference. Explorations of art, literature and science into this mechanized realm produced the idea of the phantasmagorical. Phantasmagorical is characterized by fantastic imagery and incongruous juxtapositions. J.C. Powys defines it as the â€Å"incongruous imagery in surreal art and literature†.

Search, Taxonomy & Collaboration Tools Essay Example | Topics and Well Written Essays - 1000 words

Search, Taxonomy & Collaboration Tools - Essay Example As the discussion highlights  the knowledge workers are regarded as the people who focus on applying different approaches to analyze the knowledge they have gained and develop the same towards attaining new and progressive views. In this regard, it can be asserted that with the effective development of technical advancements, a large number of tools were incorporated for enhancing a process that is associated with synthesis of knowledge and initiating effective learning.  From this paper it is clear that  knowledge management has emerged to be the most important tools that has been initiating progressive development and affecting progression within the system. With the continuous change in the business environment, managing the diverse and complex business changes could only be mitigated with the effective management of knowledge. This management of knowledge, on the other hand, can be supported and progressed with the diverse use of collaborative tools, initiating succession w ithin the society and supporting knowledge workers to develop their proficiency.  With the progression of the diverse tools and technology, there have been successful advancements in the process of knowledge gathering and synthesis, opening new avenues towards knowledge advancement. Commendably, with the integrated use of the collaborative tools, there have been substantial advancements within the level of knowledge available to the society or community players.

Success is in the Attempt :: Graduate College Admissions Essays

Success is in the Attempt    I may not know exactly what I'm going to be when I grow up but I have embarked on a path of self-discovery and I have discovered that I am a writer.    I am a writer! It took a long time for me to admit that writing was more than a hobby, it was a passion. Writing is what I was meant to do. I was so afraid that my desire to make writing into a career was a frivolous, unrealistic fantasy. I never took any risks to make it happen.       When I started thinking about college and a career I filled my journal with ideas and desires. And as I wrote I imagined a lifestyle with the flexibility to work at home, getting paid to do a job that I loved. But through all of my writing, I was always grasping to figure out what it was that I would be doing at home. I never realized the answer was right in front of me - I would write.    Writing in my journal nourished my spirit and made me feel alive. In my journal I shared my deepest desires, shared thoughts I'd been keeping inside and got lost in the rhythm of my words. And as I began to write, stories emerged. Ideas came to life for more stories and articles and essays. I felt whole.    I wanted the feeling of wholeness to continue forever. To do that, I had to take an enormous leap of faith and share my work with others. I began searching for avenues to submit my work, the entire time worrying that I wasn't good enough.    I was fortunate to receive support and encouragement from editors who read my work. After submitting several pieces of writing to different websites, I received some very wonderful news. My work would be published. To date my work has been published on several websites. I have a short story appearing in an upcoming edition of BeRealMag.com, and I continue to submit stories and queries for publication. Recently, when an editor approached me to write a piece for her website, I knew I had succeeded - I am a writer!    I believe that writing is my life's work and I'm actively seeking ways to make a living writing.

Sample Financial Plan Description

We have created a financial plan to help you retire at the age of 62 and afford to send your son, Sam, to college. After looking at the information you gave us regarding your income and expenses, we came up with the best solution for your financial future. We’ve picked out profitable mutual funds for your son’s college, as well as retirement investments. We also have found different methods of saving money for your retirement and future education for your son. We believe that there will be a great benefit to having a financially stable future. We understand with Sam attending a four-year university, the cost will be great along with the need for saving money for this to work financially. Grand Valley State University will provide an excellent education for your son, along with benefiting him for his future. Overall, it will cost $189,750 to attend Grand Valley State University for four years. We do, however, understand that the cost to attend the university may concern you at first, but there are methods of assistance that are available, such as investments and savings plans. Investing in specific funds, with good performance history, will have a huge advantage in acquiring the money for your son to go to college. We strongly advise investing a portion of your discretionary income into mutual funds. Your discretionary income would be the amount of your income that is left over, after taxes and expenses have been paid. Investing in mutual funds, rather than other investment options, will eliminate the stress and difficultly of trying to time the market. We invested 46% of your discretionary income into four different types of mutual funds, which will provide diversification for your investments. Using a MET and/or a MESP savings plan will create many advantages that will benefit you in sending your son to college. Both, the MET and MESP savings plan, are 529 plans. These are tax-advantaged savings plans specifically designed to encourage saving for future college costs. You are not able to withdraw money that is invested into a 529 plan unless it is an eligible college expense. We feel as though it is a benefit for most because it allows the money to amass without disturbance. The Michigan Education Trust (MET) is a way to help pay tuition and mandatory fees at Michigan public colleges. The plan allows for years of college tuition to be purchased for the future use of a student at today’s price. For example, you could buy four years of tuition now at 2011 prices, which would be $189,750, for Sam to use when he enters college in 2028. Some advantages the MET offers are a state tax deduction and a tax-free growth. The only thing that we want to bring to your attention is that you only have fifteen years to use the tuition benefits, unlike the MESP, which has no expiration date. The Michigan Education Savings Plan (MESP) is an advantageous way to allow your family to save for the expenses that come along with college. The MESP is a 529 college savings plan which allows families to save for tuition, room & board, mandatory fees, equipment, and required books for any qualified institution in the nation and some abroad. When the student is ready to use the funds in the MESP, whatever has been accumulated is what they have to work with. Some benefits of the MESP include: a state tax deduction, tax-free growth, and it allows for unused benefits to be transferred between members of the same family. We would recommend this plan over the MET to your family. The MET will cover tuition fees; although, it lacks the flexibility to pay for other related expenses, such as books, supplies, and other miscellaneous items. A mutual fund is an investment in which a company brings together money from many investors and invests it in stocks, bonds or other assets. Mutual funds are a good long-term investment, such as for your retirement. The risk level depends on the type of mutual fund it is. In your case, we chose the mutual fund with the best performance out of each different type. We recommend taking the remaining portion of your discretionary income, which would be 54%, and invest it just as we did for your son’s education. Mutual funds that are properly diversified will have investment dollars spread equally among four different classes of financial assets. We invested the remaining portion of your discretionary income into the same four mutual funds that were used for your college savings. We chose to invest in an international mutual fund, the New World Fund, which has a 9. 55% rate of return. We also chose an aggressive growth mutual fund, the SMALLCAP World Fund, which has a 9. 62% rate of return. Thirdly, we invested in a growth mutual fund with a 13. 63% rate of return, known as the Growth Fund of America. And lastly, we chose a Growth and Income mutual fund, the Capital World Growth and Income Fund, with has an 11. 17% rate of return. When diversifying the money in which you would like to invest, the smartest decision that you could make would be to invest in the four mutual funds that I just stated or funds that fit into each of the four different classes. This helps to reduce risk, such as if a couple securities in the mutual fund lose value and that loss could compensate for other securities that appreciate in value. When reaching the retirement age you can then transfer your gained revenue from all four of your mutual funds and place it into a bond fund. Bond mutual funds are designed mostly to provide investors with a steady stream of income versus capital gains. These funds are debt securities, or IOUs, which are issued with a promise of repayment on a certain date at a specified rate of interest. For your financial plan, all of your gained revenue was placed into a bond mutual fund as soon as you retired, therefore liquidating your riskier assets. Using this bond fund, you are earning a 5% interest every year. For example, the first year of retirement, after removing your yearly expenses, you will have $678,785 to place in your bond fund. At the end of the year, with the 5% interest rate of return on bond fund, you will have profited $1,139. 70 throughout the year, even after your expenses. We recommend that you invest in at least one retirement savings plan, such as a 401k or a Roth IRA, to securely save for retirement. It is a good idea to look into different savings plans, rather than make a hasty decision, because everyone benefits from a different savings plan, depending on their situation. In your case, the Roth IRA or 401k will be the most beneficial. With both of these retirement savings plans there are tax breaks that will benefit you. These savings plans are greatly used in America to help save for retirement nowadays. Each savings plan offers different advantages for couples saving for retirement. A 401k is a retirement savings plan for employees in which a desired amount of your check is taken out before tax deductions and placed into your 401k account. We understand that you have a pension plan through work, but your wife does not. This type of savings plan would be a great way to save for retirement. 401k is the favorite plan for corporate America today, due to its many advantages. Many employers will match, up to a certain percentage, the amount in which you place into your 401k. Invisible savings is one of the biggest advantages to the 401k savings plan. The money saved is taken directly out of you check weekly, even before the income tax is withdrawn. In doing so, this makes the money seem invisible to your eyes, and to your financial pocket book. There are other beneficial savings plans available, which can be used along with the 401k. Roth IRA’s are after- tax IRA’s. They grow tax free and offer many more choices than the normal IRA. Roth IRA’s are a good choice when it comes to saving for retirement. Even though you contribute after-tax dollars into a Roth IRA, all withdraws are completely tax free if you are over the age of 59 ? and have had the account for 5 years. With Roth IRA’s, unlike a tradition IRA or a 401k plan, there are no required minimum distributions. Direct contributions can be withdrawn at any time as well. Roth IRA’s can be set up on top of already existing retirement plans; as well the assets can be passed onto beneficiaries after death, therefore leaving an inheritance for your family. We are sure that we have supplied you with a detailed overview in helping you to be financially secure now and in the future. In taking the advice that we have given you with these many different investment ideas, you will find yourself more than content financially. We can guarantee that down the road, you will not have to worry about your financial status. Although in actuality, it is important to remember that building wealth takes time. However, the acquisition of your financial contentment will be well worth your time. We hope, here at L&N Financial Planning, that providing you with this letter will give you the financial peace of mind that you and your family deserve.

Who Didn t The Pursuit Of Wealth - 1193 Words

wanted to be wealthy. They substituted their pursuit of happiness for the pursuit of wealth. Meaning, not only did they work hard at becoming wealthy, they gave their all and many died trying. On the other hand, people who didn’t have to work hard to get the money still didn’t work hard the whole time they had the money. They were a part of the leisure class. During the time of the Roaring Twenties society began to form an organization or community. Social class was one of the main conflicts during this time because there was a massive struggle between old and new America. Divisions between high and low culture demonstrated division between classes in Americans. These organizations were divided into the lower, middle, upper and leisure†¦show more content†¦New money was described as deceitful and people who owned it were vulgar. They were considered outrageous and explicit. New money was made usually in illegal ways such as bootlegging. Bootlegging was a crime, but it was looked upon with admiration. It was disrespectful, but that didn’t stop many of the police from participating in such illegal acts. Bootleggers were prominent and many officers were dismissed from any further investigations. Bootlegging was so popular and organized that it was incorporated into the mainstream such as films and movies. These illegal activi ties occurred because of the Prohibition, which made alcohol illegal in the first place. Prohibition encountered corruption and law enforcement and death rate went up. Homicides began to increase, many of these were due to drunkenness. Wets began to battle drys (drinking wise), and morals and manners began to fail. There were a few women unions who began to speak out against violence and alcohol abuse. The twenty-first amendment, which made alcohol illegal argued that grain used for alcoholic beverages should instead be used for bread. Many places began to close due to the new law and failed to reopen afterwards, so in addition to bootlegging some Americans took it upon themselves to make their own drinks at home. Bootleggers had the chance to become extremely wealthy with â€Å"new money†. The places that were

A Comprehensive Analysis of the Rwandan Genocide to the...

Beginning on April 6, 1994, Hutus began a mass slaughtering of the Tutsis in the African country of Rwanda. This mass slaughtering is labeled as genocide, the deliberate obliteration of an ethnic, racial, religious, or political group. The Rwandan genocide lasted 100 days while other countries stood idly by and watched the brutal killings continue. The hatred against the Tutsis began after the RPF invasion in October of 1990. Accusations from editorials and radio broadcasts claimed Tutsis wanted to establish a monarchy with Hutu slaves; other racial libel included all the Tutsis being called cockroaches. Many years prior to the Rwandan genocide, a similar deliberate extinction occurred. Between 1933 and 1945, members of the Nazi†¦show more content†¦George Stanton, the president of Genocide Watch, suggested genocide develops in eight stages that are â€Å"predictable but not inexorable† (Mare, 2011). Stage one is classification where people are alienated into â€Å"us and them† depending on ethnicity, nationality, race, and religion; in this case, German and Jew, Hutu and Tutsi depict the mentality of the superior group. According to Mare, â€Å"The main preventive measure at this early stage is to develop universalistic institutions that transcend ethnic or racial divisions, that actively promote tolerance and understanding, and that promote classifications that transcend the divisions† (2011). Symbolization, the second stage, is used to classify these groups; names or symbols may be forced upon reluctant members of the groups. For example, the Nazis used the yellow star to symbolize the Jews; this symbol was worn on clothing or imprinted on Jewish establishments. A preventive measure used to combat the symbolization is to outlaw hate symbols along with hate speech. The next includes dehumanization, where one group establishes their superiority and rejects the humanity of an additional group. Animals, insects, or diseases are normally equated with members of the dehumanized group; case in point, the Hutus equated the Tutsis with cockroaches during theShow MoreRelatedWays to Prevent Genocide2798 Words   |  11 PagesGENOCIDE PREVENTION Genocide Prevention The term genocide was developed during the Holocaust and announced an international crime during the 1948 United Nations Convention that focused on Prevention and Punishment of genocide as a crime. Genocide is, therefore, defined as deeds committed with the aim of destroying, in whole or partially, anethnical, national, religious or racial group.Such acts include, killing followers of the group, causing serious physical or mental harm to followers of theRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pageslamentable. Taken together, the key themes and processes that have been selected as the focus for each of the eight essays provide a way to conceptualize the twentieth century as a coherent unit for teaching, as well as for written narrative and analysis. Though they do not exhaust the crucial strands of historical development that tie the century together—one could add, for example, nationalism and decolonization—they cover in depth the defining phenomena of that epoch, which, as the essays demonstrate

Petroleum vs Renewable Energy Alternatives Essay - 1228 Words

Introduction Petroleum has been a mainstay of the United States economy for almost a century. However, oil has now been recognized as a strong catalyst for global warming, it is becoming scarce and therefore, an expensive necessity to Americas economy. In the recent years many universities and scientists have looked for alternatives to oil in the form of renewable energies. These renewable energy sources would be cheaper in the long run, more efficient and environmentally clean. America as a whole must look into these new forms of renewable energy to determine if they are a practical alternative to the use of petroleum as an energy source. If we do not try to find a clean and efficient alternative to fossil fuels, I am concerned†¦show more content†¦All countries depend on imports from other countries to survive; this is what forms our worldwide economy. Since we will be unable to transport goods from one place to another everything from medical supplies to food will become scarce . This must be avoided, but we must first recognize how much we as a country rely on imported petroleum. Americas Dependency Issue We will first look at the United States roles in the world oil chain in order to more fully understand what the stakes are in this war of dependency. America holds 2% of the worlds oil reserves, contributes 8% to the production of oil and consumes a staggering 33% of the total world consumption [3]. This is an amazing amount for just one country alone to consume. If we look at how economics are supposed to work we will find that supply needs to equal demand. Our supply does equal our demand currently, but is largely imported. Right now America is only supplying 8% of the global production, while taking a massive third of the total consumption. Our supply comes almost completely from overseas, meaning that major oil producers, such as Saudi Arabia or Iraq, control a major role in our economy. This is a major weakness to the US as we will have little control over this precious resource and we are at the hands and will of the suppliers. Below is a chart showing the breakdown of A mericas uses of oil by sector. Figure 2Show MoreRelatedThe Pros and Cons of Biofuel 859 Words   |  3 PagesBiofuel is a natural alternative fuel created from carbon fixation. Carbon fixation happens in both living and dead material and is known as biomass conversion. In other words, Biofuel uses naturally grown plant matter or plant-derived materials, (biomass) to convert energy and must contain over 80% renewable matter. The biomass can then be converted in three different ways: thermal, chemical, and biochemical. The conversion of biomass creates fuel in solid, liquid, and gas form. The product of thisRead More Renewable vs Nonrenewable Resources Essay1527 Words   |  7 PagesRenewable vs Nonrenewable Resources The United States has 4% of the worlds people, but as a country consumes 25% of the worlds oil. The U.S. and Western Europe are obsessed with a standard of living that is reliant on energy consumption maintained by the burning of fossil fuels. These nonrenewable resources continue to be depleted, despite the fact that solar power, wind power, hydropower, biomass, and many other renewable resources are available and accessible. The switch to these renewablesRead MoreIs Fossil Fuel Reserves Be Diminished?1354 Words   |  6 Pagespollution levels and global warming, it is becoming necessary to find an alternative to fossil-fuels in transport energy. According to Shafiee, S. Topal, E, the authors of the journal article ‘When will fossil fuel reserves be diminished?’ the supply of fossil fuels will drastically decline towards a potential shortage of fossil fuel from approximately the year 2042 [6]. According to The Economist, the increase of petroleum prices are due to a number of factors including the rising global demandRead More[Fossil fuels are expected to continue supplying much of the energy used worldwide. Although liquid1000 Words   |  4 Pages[Fossil fuels are expected to continue supplying much of the energy used worldwide. Although liquid fuels—mostly petroleum-based—remain the largest source of energy, the liquids share of world marketed energy consumption falls from 34 percent in 2010 to 28 percent in 2040, as projected high world oil prices lead many energy users to switch away from liquid fuels when feasible. http://www.eia.gov/forecasts/ieo/more_highlights.cfm] Competition Drilling Price Competition In the gas and oil drillingRead MoreEssay Biodiesel vs. Ethanol1076 Words   |  5 PagesBiodiesel vs. Ethanol Both biodiesel and ethanol are derivatives of biomass that have been processed to create a liquid biofuel. Both types of biofuels have been touted as secure and environmentally safe alternatives to fossil fuels, however the research verifying these claims is extensive but often contradicting. In the following paper, the efficiency and quality of the two types of biofuel will be discussed. The effects of variables such as source materials and production techniques on efficiencyRead MoreBio-Diesel from Algae: An Acceptable Answer to Our Prayers Essay1195 Words   |  5 Pagesalways been an area of study for researchers looking for renewable fuels, usually biodiesel is produced from plant waste, like corn husks, but recently it was discovered that bio-diesel could be produced with oils found in algae, which many people are considering to be our best option when it comes to alternative fuels. This new-found source of bio-diesel is causing a lot of excitement in the scientific community not only because of how renewable it is but because of its easy integration into today’sRead MoreNuclear Fusion And Nuclear Energy Essay1638 Words   |  7 Pages ¬Nuclear energy is energy in the nucleus (core) of an atom. Atoms are tiny particles that make up every object in the universe. There is enormous energy in the bonds that hold atoms together. Nuclear energy can be used to make electricity. But first the energy must be released. It can be released from atoms in two ways: nuclear fusion and nuclear fission. In nuclear fusion, energy is released when atoms are combined or fused together to form a larger atom. This is how the sun produces energy. In nuclearRead MoreFossil Fuel Consumption Vs. Time2038 Words   |  9 PagesNon-renewable resources are energy sources that, in modern society, are consumed faster than the rate at which nature produces them. Fossil fuels such as coal and natural gas, take centuries to form, whilst crude oil takes millions of years to form. These resources are finite and over time, it is believed they will cease to exist (Carty, 2013). The production, use and maintenance of vehicles can significantly impact the environment through the use of these non-renewable resources such as metals,Read More Bio-diesel: Alternative Fuel Source Essay1958 Words   |  8 PagesBio-diesel: Alternative Fuel Source Introduction Currently today more than 99% of all fuel consumed is petroleum (3). In the year 2025 the world’s reserves of petroleum will be a dry source (7). Other than the shortage of petroleum, the burning of petroleum also causes many problems such as global warming. In this case, engineers and scientists need to come up with an alternative energy source for gasoline not only because of the shortage, but because of the environmental problems gasolineRead MoreGlobal Warming And The Climate Change1740 Words   |  7 PagesBy 2014, about 81% of the total 98.3 quadrillion Btu of energy used are produced by burning petroleum, natural gas, and coal in the United States (US EIA). Could you imagine how much greenhouse gases are produced in the energy extraction process, and how could these gases intensify global warming and climate change? In Naomi Klein’s book, This Changes Everything: Capitalism vs the Climate, Klein describes climate change as a catastrophic crisis that the whol e world is encountering. Hundreds of cities

William Blake Free Essays

Name: Brandon Clark William Blake was born in London on November 28, 1757, Blake passed away on 12 August 1827. James Hess father, a hosier, and Catherine Blake Hess mother. Two of his six siblings died in infancy. We will write a custom essay sample on William Blake or any similar topic only for you Order Now From early childhood, Blake spoke of having visions at four he saw God â€Å"put his head to the window†; around age nine, while walking through the countryside, he saw a tree filled with angels. Although his parent’s tried to discourage him from â€Å"lying,† they did observe that he was different from his peers and did not force him to attend conventional school. He learned to read and write at mom. At age ten, Blake expressed a wish to become a painter, so his parent’s sent him to drawing school. Two years later, Blake began writing poetry. When he turned fourteen, he apprenticed with an engraver because art school proved too costly. One of Flake’s assignments as apprentice was to sketch the tombs at Westminster Abbey, exposing him to a variety of Gothic styles from which he would draw inspiration throughout his career. After his seven-year term ended, he studied briefly at the Royal Academy. Flake’s first printed work, Poetical Sketches (1783), is a collection of apprentice verse, costly imitating classical models. The poems protest against war, tyranny, and King George Ills treatment of the American colonies. William Blake and his works have been extensively discussed and criticized over the twentieth and now this century, until then he was barely known. He started to become more popular around 1863 with Alexander Gilchrest biography â€Å"Life† and only fully appreciated and recognized at the beginning of the twentieth century. It seems his art had been too adventurous and unconventional for the late eighteenth and early nineteenth century, maybe you could even say he was ahead of his time? Either way, today he is a hugely famous figure of Romantic literature, whose work is open to various interpretations, which has been known to take a lifetime to establish. As well as his works being difficult to interpret, him as a person has also provoked much debate. Henry Crab Robinson, who was a diarist and friend of Flake’s at the end of his life asked the question many students of Blake are still unable to conclusively answer: In his life, Blake rejected conventional religion. His poems are influenced by this. Blake wrote a poem called ‘The Little Black Boy’ ‘My mother bore me in the southern wild, And I am black, but O! My soul is white; White as an angel is the English child: But I am black as if bereaved of light. My mother taught me underneath a tree And sitting down before the heat of day, She took me on her lap and kissed me, And pointing to the east began to say. Look on the rising sun: there God does live And gives his light, and gives his heat away. And flowers and trees and beasts and men receive Comfort in morning Joy in the noonday. And we are put on earth a little space, That we may learn to bear the beams of love, And these black bodies and this sun-burnt face Is but a cloud, and like a shady grove. For when our souls have learned the heat to bear The cloud will vanish we shall hear his voice. Saying: come out from the grove my love care, And round my golden tent like lambs rejoice. Thus did my mother say and kissed me, And thus I say to little English boy. When I from black and he from white cloud free, And round the tent of God like lambs we Joy: Ill shade him from the heat till he can bear, To lean in Joy upon our fathers knee. And then I’ll stand and stroke his silver hair, And be like him and he will then love me. ‘ Summary: A black child tells the story of how he came to know his own identity and to now God. The boy, who was born in â€Å"the southern wild† of Africa, first explains that though his skin is black his soul is as white as that of an English child. He relates how his loving mother taught him about God who lives in the East, who gives light and life to all creation and comfort and Joy to men. â€Å"We are put on earth,† his mother says, to learn to accept God’s love. He is told that his black skin â€Å"is but a cloud† that will be dissipated when his soul meets God in heaven. The black boy passes on this lesson to an English child, explaining that his white skin is likewise a cloud. He vows that hen they are both free of their bodies and delighting in the presence of God, he will shade his white friend until he, too, learns to bear the heat of God’s love. Then, the black boy says, he will be like the English boy, and the English boy will love him. Shows the conflict between races in religion, suggesting that people of black nationality are of a lesser standard and inferior to whites; throughout the poem the black boy is comparing himself to the white child and wanting to be friends. This Poem has several techniques a few being Rhyme (ABA), personification example of this is when he sass â€Å"for when our souls have learned† . Metaphor an example of metaphor is shown when he writes â€Å"And I am black, but O! How to cite William Blake, Papers

Introduction to Business Law Aforesaid Agreement

Question: Discuss about the Introduction to Business Law for Aforesaid Agreement. Answer: Is there an enforceable contract between Samantha and Julie? (6 marks) It is explicitly clear from the incidence that there is no enforceable contract between the two parties mentioned above. This is attributed by a lot of factors that will be enumerated below for this case. Looking at the case of Samantha and Julie, it is prevalent that the two have not entered a binding agreement or contract. In short, there agreement may be considered gentlemens talk. The usage of the term gentlemens talk is deliberate since there is no trace of legality for the agreement. It is common knowledge that the legal issues is characterized by paper work which in turn implies that the two parties involved in such deal ought to append their signature to make the said matter viable for this incident. Moreover, any important deal ought to have at least one or two witness such that incase of any default, appropriate measures may be taken against the said person who has not honored the deal.[1] There is a lot of complexities in this matter. First, either Samantha or Julie may de cide not to honor the aforesaid agreement since they know that they have not fully committed themselves to some confines of law. The law is categorical for the normal agreement which follows due process. However, for this case any party may violate the deal knowing well that it may be difficult for one to establish the evidence in the court of law. It is incumbent to note that the matter may not be essay for both the appellee and even appellant because word of mouth agreement has never been acknowledged or accepted in the court of law. Deals that are always viable and legitimate are the ones that are papered down under the presence of a witness since there are valid or legitimate evidence which one would centrally peg themselves to. Julie may too fail to provide the required food stuffs to Samantha since due to the reason explicated above. If it happens that another customer has come with good monetary quotation higher than Samanthas, there is higher likelihood of Julie changing her intention and opting to sell the cakes and sandwiches to the new customer knowing clearly that they have note entered full agreement following the established legal procedure which is conventionally known. Assuming there is an enforceable contract between Julie and Samantha, does Samantha need to pay $100 to Julies mother Martha? (3 marks) If at all there is enforceable law between the two parties that is Samantha and Julie, it would imply that Samantha has to abide by the agreement. Ideally, if Samantha fails to abide by the deal it means that some punitive legal measures would be taken upon her. Looking at the matter objectively and legislatively, Samantha ought not to pay Julies mother since she was not there at the first place when the two were entering the agreement. The contract has bound only two people that is Samantha and Julie. Martha has just come in place due to some circumstances but she was not there in the deal. This implies that if Samantha fails to pay her, she would be right and would have adhered to the stipulated contract between her and Julie. Nevertheless, if Samantha pays Martha $100, she would have gone against the deal since this implies that she would automatically pay Julie the remaining amount which would be $400. According to the initial agreement, she was to pay $ 500 to Julie and not even a single proportion of that money was to be channeled to any party whatsoever.[2] Therefore, if Samantha wishes to give some part of the money to Marta who is Julies mother, she would be doing that on her own volition and that may be considered as philanthropic offer. It is incumbent to note that any enforceable law stands and does not care about the circumstances or situation at hand. It is not the prerogative of Samantha to judge the case that ensues Julie with her mother. Since that matter is beyond her, she needs to only sort out Julie as per the agreement and the rest of the procedure or matter would follow due course if Martha wishes to take her daughter Julie to the legal court to report her of the unfortunate thing she has done with her items at home. Julie has a right to sue Samantha upon violation of the contract. This simply means that if Julie fails to receive her whole sum amount of money that had been agreed, the person to be liable for this case is Samantha for havin g made her own decision to pay Martha who was not mentioned in the contract that the two had entered. Is promissory estoppel relevant to Samanthas dispute with Dave from Outrageous Costumes? (6 marks) Promissory estoppel becomes relevant in this case if it established that the promise made by any party causes dire consequences or great loss to the promisee. It is important to define this terms as we move on for better comprehension of this matter. Promisor is the person who ought to honor a given deal for having been granted a certain item. For this case, the promisor is Samantha. The promisee is the person to whom a given deal is directed to. For this case of Samantha and Dave, the promisee is Dave. According to promissory estoppel, a law becomes enforceable if it has been established that the said promise caused a great suffering and loss to the promisee. Dave may take some legal measures against Samantha for having caused a great loss to his business. It is unequivocally clear that Samantha went to Daves premises requesting him to prepare some outfits for her team. It is also clear that Dave had put his inte3ntionms clearly before proceeding with the work. Dave notified Samanth a if he had any query before he could proceed with the work. Dave went a notch higher by writing a message to Samantha who in turn did not respond about the issue of whether Dave ought to proceed or not.[3] According to Dave, he was to just continue with the work since there was no objection from the client. The law provides it clear for person of Daves caliber to take some immediate action against his client for the great loss he has suffered in the business. It is common knowledge that this loss has been caused by the negligence of the client. The client was supposed to communicate in advance that they had gotten someone who would cater and provide the required Smurf suit for free rather than making Dave proceed with the work of preparing only to let him down on the verge of completion of the task. For justice purpose, the promise made by the aforesaid party is viable since its repercussions are evident in ones firm or organization. Similarly, Dave has consumed a lot of time prepa ring such outfits, he may decide to also sue Samantha for causing her waste a lot of time rather than engaging in productive business.[4] It is incumbent to state that time is money and if one makes someone lose such precious moment, that too is serious and some legal measures may be taken against such party. Is Will entitled to two free tickets for helping set up for the school play? (5 mark) Will is not entitled to the two free tickets as purported by Samantha. There is nowhere indicated that Will would be guaranteed for such trips. It may occur that Samantha is using that in order for her work to be expedited. From the previous incidences of Samantha not honoring her deal with some people, the same scenario may be evident at this point. All the logistical pan for the event had already been organized, therefore it beats logic for Samantha to claim that she can provide some extra tickets to Will. There is no clear framework showing that Will would be granted such tickets. The promise between the two parties identified above may not be justifiable since there are a lot of technicalities involved in such commitments. It is incumbent to note that any school has its own way of doing things or conducting their activities. However, it is common knowledge that there are pertinent issues that are solely the prerogative of the administration. As such crucial information ought to h ave been put across by the principal of the school or any administrator. It is explicitly clear that Samantha has countermanded the law and this would be deemed having violated the policy of the school by initiating something without the approval of the principal or management of the school. One of the greatest setback of Samantha is lack of consultation.[5] By consulting, Samantha may be in a position to know whether there may be available space to accommodate the extra people she has promised. Morevoker, who would cater for their fare? Is it the office or Samantha? Those are the key question s that needs to be fully looked at before taking any action that would cause the reputation of the school through Samanthas move.

Market Analysis LOreal

Introduction L’Oreal was established in 1909 in the personal care industry in France. The firm’s operations involve the production of diverse cosmetic and beauty products. The firm has managed to penetrate the global beauty and cosmetic market. Currently, L’Oreal ranks as the largest cosmetic organisation in the world. L’Oreal has adopted internationalisation as one its business level strategies in an effort to maximise its profits.Advertising We will write a custom case study sample on Market Analysis: L’Oreal specifically for you for only $16.05 $11/page Learn More The firm has targeted China as one of its marketing destinations. Currently, the firm ranks as the second largest skincare and beauty firm in China. Procter Gamble leads the market as it has introduced all its major brands in the Chinese market. Likewise, L’Oreal has introduced most of its brands in the Chinese market such as Maybelline New York and Lancome. In a bid to market its products successfully in the Chinese market, L’Oreal has adopted the concept of localisation in its marketing processes. The firm has set up a research and innovation centre in China. Moreover, the firm has established manufacturing centres at Yichang and Suzhou. Liu (2013, p. 178) argues that the ‘degree of market localisation is reflected in the effort made by an organisation to match local customer needs or requirements and it is measured by its local market orientation’. The manufacturing centres enable L’Oreal to produce most of its professional and mass products, which allows the firm’s products to align with the market needs. Despite its localisation efforts, the firm has not fully localised all its products such as Yue Sai, which is still manufactured in the international market. This paper entails a comprehensive analysis of L’Oreal’s marketing efforts in China. The paper also recommends the ad justments that L’Oreal should consider in order to enhance its market dominance. International market evaluation The world is experiencing a growing trend with regard to the rate of inter-connections and inter-dependencies (Andexter 2008). It is imperative for businesses to develop sufficient competitiveness in order to stay relevant in the international market. Understanding the prevailing market condition is one of the ways through which organisations can remain competitive. Aswathappa (2010, p. 501) asserts that the ‘existence of uncontrollable and controllable factors makes international marketing more complex as compared to domestic marketing’. Firms that have adopted the concept of internationalisation have trouble in understanding the international market. However, surviving in such a market requires an organisation to align its marketing strategies such as marketing mix to conform to the prevailing market needs. The uncontrollable factors in the internati onal environment relate to forces emanating from the political, social, economic, technological, cultural, ethical, competition, and the legal environments. The external business environment is characterised by diverse market changes.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Firms do not have control of most external forces such as technological changes. Consequently, it is imperative for marketers to ensure that their products and services align with the prevailing market changes. Such an adjustment will enhance an organisation’s competitive edge. Aswathappa (2010, p. 501) further argues that the ‘varying environments may rule out uniform marketing strategies across countries’. According to a study conducted by the World Bank, it is projected that China will outdo the United States as the largest world economy in a few decades to come. Currently, the Chinese consumers are experiencing a remarkable increment in their purchasing power. Subsequently, they are in a position to purchase luxury products. Moreover, the Chinese have undergone a significant change in their purchasing behaviour, as evidenced by their preference for premium consumer products such as skincare and beauty. The attractiveness of the Chinese beauty and skincare market has attracted a large number of multinational cosmetic companies over the past two decades. Some of the major industry players include Procter Gamble, L’Oreal, Shisedo, Amway, and Unilever. The firms have developed adequate competitiveness by integrating marketing expertise, product development, research and development, and effective financial management. By 2010, the aforementioned five cosmetic companies dominated the Chinese cosmetic market. However, the firms only covered 40% of the total market. Moreover, the firms faced intense competition from local firms such as Jala and Shanghai Jahwa w hose products were effectively positioned in the local market. Consequently, there is a significant market potential in the Chinese cosmetic and beauty market. Moreover, the likelihood of L’Oreal succeeding in China is evidenced by the view that a large number of consumers are appreciating the international brands. This trend is mainly evident amongst urban consumers in tier 1 cities such as Shanghai and Beijing. Consumers in these cities are increasingly becoming sophisticated with regard to consumption of beauty and cosmetic products. One of the factors that have increased their level of satisfaction relates to growth in the rate of information explosion on premium cosmetic and beauty brands. Therefore, western brand names and images do not have substantial potential to attract Chinese consumers. Therefore, it is imperative for firms intending to enter the Chinese market to understand the prevailing market dynamics for such a move will give the firm’s management team insight on the most effective strategies to adopt in order to succeed. Global branding and standardisation Marketing in the international market presents businesses with an opportunity to expand their businesses and enhance their brands. Multinational corporations face diverse challenges in their marketing efforts (Ghantous 2008). However, branding in the international market is a major challenge for most businesses.Advertising We will write a custom case study sample on Market Analysis: L’Oreal specifically for you for only $16.05 $11/page Learn More Glynn and Woodside (2009, p. 27) define a brand as ‘a name, symbol, design, term, or a combination of all which is intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of competitors’. Therefore, branding enables an organisation to differentiate its operations from its competitors. Subsequently, an organisation is in a posit ion to address the consumers’ emotional and functional demands. Consequently, surviving in the Chinese market beauty market will depend on the quality of marketing strategies adopted. There are different options that multinational corporations can integrate in their operational and strategic marketing decisions (Ghantous 2008). Integration of global branding is one of the strategies that multinational corporations can integrate in their operations. Global brand strategy is mainly integrated in companies’ effort to attain market success in their new markets (Malaval 2001). Global branding strategy does not entail developing a product for the total global market. One the contrary, it entails modifying a particular product to meet the specific market needs (Malaval 2001). Standardisation and localisation are some of the strategies that businesses can integrate in an effort to attain market dominance. Kotler, Pfoertsch, and Michi (2006, p. 89) propose that global ‘br anding strategy is characterised by the strong focus on increasing profitability by reaping the cost of reduction that come from standardisation’. Standardising an organisation’s global branding strategic leads to the development of a strong market position; furthermore, standardisation improves an organisation’s brand image in the international market and leads to improvement in an organisation’s brand and perceived prestige and quality. L’Oreal hired a renowned Paris-branding agency in order to reposition Yue Sai brand. The Chinese external business environment is very complex (Liu 2013). Therefore, in a bid o survive in such a market, it is imperative for businesses to integrate a high degree of localisation. This move will enable a firm to cope with the market, which can be characterised by being disorderly, fragmented, and dominated by fluctuating levels of corporate control by the Chinese government. Such controls have made major multinationa l companies in China such as Wal-Mart to lose substantial market opportunities (Liu 2013). The tight control imposed by Wal-Mart headquarters with regard to its Chinese market has led to ignorance of the Chinese culture. Ignoring the Chinese culture is a major challenge in an organisation’s effort to attain market dominance. In an effort to penetrate the Chinese market, L’Oreal adopted the concept of standardisation as evidenced by the introduction of the Yue-Sai in 1992. The product was initially owned by Yue Sai Kan and was specifically targeted to the Asian women. In a bid to meet the beauty and skin care needs amongst the Asian women, L’Oreal identified Yue Sai as a potential product that was designed for the Asian market.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Consequently, L’Oreal purchased Yue Sai from the initial entrepreneur. The decision to acquire Yue Sai was perceived by many marketing analysts as a strategic move that would enhance L’Oreal’s effort to penetrate the Chinese market. The acquisition was in line with the firm’s mission, viz. ‘beauty for all’. L’Oreal also acquired another Chinese brand known as Mininurse. Consequently, L’Oreal has developed a strong market position in China through acquisition and licensing. Standardisation enables an organisation to set the desired standard of quality. Through standardisation, an organisation is in a position to maintain the uniformity of its products in the international market. Moreover, standardisation enables an organisation to widen the market for its products. Glynn and Woodside (2009, p. 26) assert that standardisation ‘assures the consumers that the goods are pure and uniform in quality and performance’. Afte r acquiring Yue Sai, L’Oreal undertook a comprehensive product improvement and development in an effort to ensure that the product aligns with the Chinese skin needs. This move led to the introduction of the Vital Essential line in 2007. The product was developed using ganoderma mushroom extracts. In China, the mushroom is considered to have medicinal value and such a move illustrates the firm’s commitment to align its products to the Chinese culture. Market targeting, segmentation, and strategic positioning The market for a particular product or service is comprised of several different segments. Every segment has specific consumer characteristics and buying behaviours, and thus in a bid to capture the prevailing market demand, it is imperative for marketers to understand the heterogeneous market. This goal is only achievable via the concept of market targeting and segmentation. Targeting entails narrowing down to specific needs of the consumer. Furthermore, targeting can be defined as the process of selecting the most effective market segment. Shimasaki (2009, p. 102) asserts that targeting ‘lets one to focus and tailor products to the specific preferences of the best customers’. Market segmentation is the process through which the total market is divided into homogenous subgroups. The marketing strategy for every segment varies from one segment to another. The market segments have unique promotion, pricing, product, and distribution strategies (Shimasaki 2009). On the other hand, positioning entails the process through which an organisation intends its customers to view the available products. According to Shimasaki (2009, p. 102), ‘positioning conveys a product’s value to the buyer and solves the customers’ problems’. An organisation’s positioning strategy determines the effectiveness with which the consumers understand the product or service value. In a bid to attain an effective market position , it is imperative for businesses to integrate a comprehensive differentiation strategy. L’Oreal is cognisant of the importance of market targeting, segmentation, and positioning. In the process of penetrating the Chinese market, L’Oreal segmented the market by using age as its core demographic market variables. During its initial market entry phase, the firm adopted concentrated market targeting strategy. Concentrated targeting strategy entails selecting a specific market segment and concentrating the marketing efforts on the identified segment (Lamb, Hair McDaniel 2012). Concentrated targeting strategy enables organisations to understand the consumers’ motives, needs, and satisfaction. As a result, the firm is in a position to develop a specialised marketing mix. L’Oreal targeted women as the core customers. China has undergone significant transformation with regard to personal care and beauty over the past few decades (Jian 2013). The younger generati on in China is more receptive of beauty and cosmetic products as compared to the older generation as is evidenced by the increment in consumer spending with regard to premium beauty products. Consumption of beauty and cosmetic products has increased significantly amongst young male and female consumers. It is estimated that the Chinese cosmetic and beauty market is growing at a rate of 13% annually. It is estimated that the country will continue growing at a rate of 10% (Fu 2013). The graph below illustrates the markets’ growth over the past decade. Source: (Fu 2013) The high growth potential in China is one of the factors that motivated L’Oreal to enter the market. However, the firm was forced to standardise and localise its products in order to meet the beauty and cosmetic needs for the Chinese women. For example, L’Oreal was forced to acquire and improve its main product, viz. Yue Sai, in line with the Chinese herbal medicines. The concept of localisation ha s played a critical role in enhancing the firm’s success in China. Moreover, the process of continuous product improvement enabled the firm to align its operations with the changing lifestyle amongst the Chinese women. The modern Chinese women can be defined as proud, confident, and aware of their role in society. Therefore, the firm was forced to align Yue Sai to the changing consumer behaviour. During its acquisition, Yue Sai had not developed an optimal market position despite its strong market position, which means Yue Sai’s market performance was relatively poor. Its sales were relatively low as compared to previous years. This aspect presented L’Oreal with a major challenge in its quest to attain the desired level of competitiveness. L’Oreal had a relatively poor market reputation with regard to its effectiveness in acquiring and integrating other brands and this element would dampen the firm’s future acquisition efforts. Moreover, most Chine se did not perceive Yue Sai as being an inspirational brand. Therefore, they preferred foreign brands such as Shiseido, Lancome, and Estee Lauder. Moreover, the brand was characterised by an uncertain business model. L’Oreal was concerned on how it would maintain Yue Sai’s dominance as a new lifestyle brand and a brand that leads to improvement in the level of confidence amongst the Chinese women. Moreover, L’Oreal intended to position itself as the dominant Chinese icon, which symbolises luxury. L’Oreal recognises the importance of adopting an optimal positioning strategy in order to succeed in marketing the Yue Sai brand. The positioning strategy will determine the degree of market acceptance of the brand by the Chinese. In its positioning effort, L’Oreal ensured that Yue Sai brand delivers value to customers. Consequently, the firm considered matching its distinctive capabilities with regard to product development and improvement, which enabled the firm to reposition Yue Sai as a brand that addresses the Chinese women’s beauty needs. Moreover, the firm has recognised the importance of exploiting the Chinese heritage and history in marketing the Yue Sai. Moreover, the firm is cognisant of integrating the concept of affordability in its value proposition efforts. One of the value propositions that the firm should consider entails offering products that contribute to improvement in the consumers’ perception. The firm should ensure that Yue Sai gains market relevance and an enduring market position amongst the target consumers. Such a positioning strategy will contribute in improvement in the level of customer loyalty. Marketing strategy Marketers are faced by a major challenge emanating from prevailing marketing fluctuation and changes (Ferrell Hartline 2013). Therefore, in a bid to survive in such a market, it is imperative for marketers to adopt optimal marketing strategies. Marketing strategies contribute to delivery of value to customers and fulfilment of their needs and wants. Ferrell and Hartline (2013, p. 22) argue that the ‘combination of continual change and the people-driven nature of marketing makes developing and implementing marketing strategy a challenging task’. The marketing strategy is comprised of different components, which constitute the marketing mix. The marketing mix is comprised of different variables, which address varying customer and product-related issues. In an effort to penetrate the Chinese market, L’Oreal has integrated the concept of marketing mix. The firm has focused on diverse marketing mix variables such as promotion, distribution, product, and pricing. L’Oreal was committed towards ensuring that Yue Sai brand gains market acceptance after the acquisition. Consequently, the firm adopted the concept of standardisation by integrating the Chinese culture and heritage in the process of improving the Yue Sai brand. L’Oreal ensured that aspects of the Chinese traditional medicine were integrated in the process of producing Yue Sai. The Chinese appreciate their cultural heritage and culture in their consumption process. Some of the elements that they hold with high esteem relate to health, medicine, and food. Moreover, most Chinese are conversant with their country’s traditional medicine. Subsequently, they enlist diverse ancient medicinal practices such as herbs, acupuncture, and other practise in an effort to enhance their health. This trend is evident in all the age groups, and thus to succeed in such a market, it is imperative for businesses intending to enter the Chinese market to take into account the Chinese culture. With regard to promotion, L’Oreal adopted diverse marketing communication methods. The main marketing communication methods included advertising and public relations. In its advertising process, the firm has adopted the press and television as the main marketing communi cation mediums. In a bid to reposition Yue Sai, L’Oreal allocated a substantial amount in its marketing communication budget. The amount was utilised its marketing processes through television and print media. The advertising campaign featured Du Juan, who is a renowned Chinese supermodel. In a bid to attract potential customers, the firm ensured that a high level of creativity and effective designing were integrated in the television commercials. For example, during the advertising campaign, the firm adopted the tagline ‘I hold my future in my hand’. The other slogan was adopted included ‘I look forward to every day with confidence’. Consequently, the firm was in a position to appeal to the Chinese women’s emotions. However, the high cost of advertising through these mediums hindered the firm’s effectiveness in creating awareness In its effort to create awareness through public relations, L’Oreal contracted renowned Chinese pers onalities and celebrities to endorse its products. Some of the major personalities included singers, athletes, actors, and actresses. Eighty percent (80%) of the firm’s marketing communication efforts were focused on skincare product and 20% on makeup. Furthermore, the firm had not adopted effective public relations’ channel as it had not adopted new media platforms such as Weibo, which were famous platforms in China. In a bid to enhance its effectiveness with regard to market awareness, L’Oreal should have considered increasing the size of its marketing communication budget. According to Ferrell and Hartline (2013), consumers are very sensitive towards price in their purchasing patterns. Consequently, it is imperative for managers to adopt an effective pricing strategy. Initially, the firm adopted the premium-pricing strategy. However, the attractiveness of the Chinese market led to entry of a large number of industry players, which diminished the attractivenes s of Yue Sai amongst most departmental stores that carried the product. Moreover, most consumers started preferring premium brands offered by competitors, which presented a major challenge to L’Oreal. In a bid to eliminate this challenge, L’Oreal should have considered adjusting its premium pricing strategy in the process of marketing the Yue Sai brand. This move would have ensured that the product is integrated effectively in its brand portfolio. Such an adjustment on the firm’s pricing strategy would determine the extent to which a large number of consumers would incorporate Yue Sai brand in their consumption patterns. Ensuring effective and efficient market accessibility is another factor that L’Oreal should consider in marketing the Yue Sai brand. This goal is achievable via adopting a comprehensive distribution strategy. The distribution strategy should entail effective selection of distribution channel. Considering the view that L’Oreal deals with tangible products, it is imperative for the marketing manager to ensure that the customers access the firm’s products easily. This move will increase the likelihood of maximising its sales revenue. Currently, the firm’s distribution channels in China are ineffective and the firm’s management team should consider a number of decisions in order to improve its efficiency with regard to the distribution of products. Some of these decisions relate to market coverage, establishment of distribution centres, adoption of optimal order processing strategies, warehousing, and specific channel members. Currently, L’Oreal has established a number of distribution centres in different parts of China. Some of the firm’s departmental stores are located in Shanghai and the firm distributes its products through 550 departmental stores, 430 cosmetic stores, and through 98 Watson and Manning. However, the firm faces intense competition from other competitors who include Aupres, Lancome, and Herborist who have established a strong level of market dominance. In a bid to survive in the Chinese market, it is imperative for the firm to consider improving its distribution efficiency by integrating emerging marketing communication channels. One of the options that the firm should consider entails the emerging e-commerce portals. Moreover, the firm should also consider expanding its market by adopting the concept of franchising, which will increase the product’s market reach. Consequently, the firm will increase the likelihood of marketing its products to a large number of customers. Conclusion The case study illustrates L’Oreal’s effort to enter the Chinese beauty and cosmetic market. Marketing in the international market presents multinational corporations with an opportunity to increase the level of profitability. This assertion arises from the view that international marketing enables an organisation to market its products to a large number of potential customers, which leads to increment in sales revenue. Despite the above benefits, international marketing is a major challenge to a large number of multinational corporations. Consequently, it is imperative for multinational corporations to adopt optimal marketing practices. One of the elements that that multinational corporations should take into account entails developing a comprehensive understanding of the international market environment. Therefore, a comprehensive marketing analysis and evaluation should be conducted. The analysis should focus on diverse market variables such as the political, legal, ethical, social, technological, and economic environments. Such an analysis will give marketers insight on the most effective marketing strategies and practices. The market environment varies from one country to another. The analysis shows that there is a high market potential for beauty and cosmetic products in China. The market potential emanates f rom the high youth population in the country. Moreover, China is undergoing a significant market transformation with regard to consumer attitude on beauty and cosmetic products. Most Chinese consumers prefer consuming local products. Despite the high market potential, China is characterised by unique market environment. Consequently, it is imperative for businesses to adopt effective market entry strategies. In a bid to survive in such a market, it is imperative for market entrants to understand the market, which will aid in determining the most effective market entry strategies. In the process of entering the market, L’Oreal adopted the concept of acquisition. The firm acquired Yue Sai, which a local Chinese brand that had substantial market potential. This move enabled L’Oreal to localise its product offering effectively. However, the acquired product was not effectively designed, and thus L’Oreal was forced to undertake additional improvement by integrating t he Chinese culture in its product development. The case study also shows that Yue Sai was not effectively marketed and this aspect motivated the firm to integrate effective marketing practices such as targeting, positioning, and market segmentation. In order to survive in the Chinese market, it is imperative for L’Oreal to allocate a substantial amount of money in its marketing budget, which will aid the firm in conducting a comprehensive marketing research. Consequently, the firm will be in a position to undertake effective product improvement. Moreover, the firm should consider improving its marketing communication by integrating emerging marketing communication platforms such as social media, which will enhance the likelihood of the firm attracting a large number of potential customers. Reference List Andexter, T 2008, Analysis and evaluation of market entry modes into the Asia-Pacific region based on the examples of a German SME in the industrial goods business, Verlag, N ew York. Aswathappa, K 2010, International business, Tata McGraw-Hill, New Delhi. Ferrell, O Hartline, M 2013, Marketing strategy; text and cases, Cengage Learning, Mason. Fu, Y 2013, Potentials of Chinese cosmetic market. Web. Ghantous, N 2008, Brand internationalisation strategy beyond the standardisation and adaptation dichotomy, GREFI, Paris. Glynn, M Woodside, A 2009, Business to business brand management; theory, research and executive case study exercises, JAI Press, Bingley. Jian, S 2013, New level of China’s beauty and personal care market. Web. Kotler, P, Pfoertsch, W Michi, I 2006, B2B brand management, Springer, New York. Lamb, C, Hair, J McDaniel, C 2012, Essentials of marketing, Cengage Learning, Mason. Liu, H 2013, Chinese businesses; landscapes and strategies, Routledge, New York. Malaval, P 2001, Strategy and management of industrial brands: Business to business products and services, Kluwer Academic Publishers, Boston. Shimasaki, C 2009, The business of bioscience: what goes into making biotechnology product, Springer, New York. This case study on Market Analysis: L’Oreal was written and submitted by user Brady W. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.